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CTAT 130 Midterm
Midterm Questions
49
Film, Theatre & Television
Not Applicable
12/12/2005

Additional Film, Theatre & Television Flashcards

 


 

Cards

Term
Telecom Act of 1996
Definition
Relaxed limits on radio/TV tation ownership.
Term
Ted Turner
Definition
Cable innovator who began CNN, TBS and TNT channels.
Term
Guglielmo Marconi
Definition
Developed a practical application for wireless telegraphy.
Term
David Sarnoff
Definition
Longtime President of RCA who foresaw power of radio and TV.
Term
Radio Act of 1927
Definition
Introduced the public interest standard.
Term
Philo T. Farnsworth
Definition
Independent inventor whose work led to electronic television.
Term
Freda Hennock
Definition
First woman and first Jewish member of FCC, fought for non-commercial television.
Term
Affiliate
Definition
A radio or TV station which signs an exclusive agreement to receive programming from a network is called an ____ .
Term
Sixth Report and Order
Definition
The document which ended the TV Freeze era and which created UHF channels and educational channels was the ____ .
Term
Syndicator
Definition
A company which acquires the rights to radio or TV programs and then sells those programs to any station which wants to buy them is called a ____ .
Term
First-run and Off-network
Definition
The two types of sundicated programming are ____ and ____ .
Term
Radio act of 1927
Definition
The philosophy that the airwaves are public property and that licensees should operate in the public interest first appeared in what regulation?
Term
FCC (Federal Communications Commission)
Definition
The governmental agency charged with overseeing rules and regulations pertaining to telecommunications is the ____ .
Term
Stripping
Definition
The programming strategy of airing the same program at the same time five days a week is called ____ .
Term
Live Production
Definition
The most expensive means of getting programming for radio or TV is ____ .
Term
the Internet
Definition
The global network of interconnected computers is ____ .
Term
Demographics
Definition
The science of categorizing people based on observable traits (like age, gender, ethnicity) is called ____ .
Term
Ultra High Frequency
Definition
TV stations which bradcast on channels 14-83 (use full term) ____ .
Term
Formatting
Definition
The radio programming strategy in which a station targets a specific type of audience and prorams to reach only that audience is called ____ .
Term
TVRO's
Definition
Companies which own many calbe systems dominate the industry. They are called ____ .
Term
Superstations
Definition
Broadcast TV stations which distribute their signals nationally via cable systems, like WTBS and WGN, are called ____ .
Term
HBO
Definition
The first channels to be delivered exclusively for cable distribution in 1975 was ____ .
Term
Engineering
Definition
The department at radio and TV stations responsible for installing and maintaining equipment is ____ .
Term
NBC
Definition
RCA formed the first radio program distribution company in 1926. It was ____ .
Term
Cost per thousand (CPM)
Definition
Advertisers use a statistic to measure the efficiency of reaching 1,000 people. This figure is called ____ .
Term
Morning drive time
Definition
The most expensive time on the radio schedule is called ____ .
Term
News director
Definition
The individual who determines what news stories get covered at a radio or television station is that ____ .
Term
an advertising agency
Definition
A company, like J. Walter Thompson or BBDO, who develops and produces commercials and buys radio and TV time for its clients is ____ .
Term
Networks
Definition
Among the most profitable class of radio and TV stations are the O & O's, for "owned and operated." Who owns these stations?
Term
Adjacencies
Definition
Commercials placed immediately before or after a specific radio or TV program are called ____ .
Term
No Limit
Definition
An individual or company can own how many radio stations nationally?
Term
ISP's
Definition
Companies like AOL or Earthlink which connect subscribers to the Internet are ____ .
Term
Telstar I
Definition
AT&T launched the first telecommunications satellite in 1962. It was called ____ .
Term
Direct Broadcast Satellite (DBS)
Definition
Delivering broadcast and cable television channels to the home directly from a satellite is called ____ .
Term
Corporation for Public Broadcasting
Definition
The public Broadcasting Act of 1967 created a new agency to distribute government funds to noncommercial radio and TV stations. This agency is the ____ .
Term
Sales
Definition
The department responsible for bringing money into a radio or TV station is ____ .
Term
[fill in, probably semi-automation]
Definition
The radio production mode which is evolving as the most popular with large group owned stations because it requires no local input is called ____ .
Term
Access channels
Definition
Television channels supplied by cable companies to provide local programming like city council meetings and high school sports are called ____ .
Term
False
Definition
[True or false] Today, cable television is only a means to improve the reception of distant broadcast signals.
Term
True
Definition
[True or false] Radio and television are primarily businesses.
Term
True
Definition
[True or false] Most RADIO revenue is generated through local spot sales.
Term
False
Definition
[True or false] Consultant services in radio and television provide their services at no cost.
Term
False
Definition
[True or false] A treatment is the first filmed episode of a prospective television program.
Term
False
Definition
[True or false] The Federal Communications Commission has no authority over cable and satellite communication systems.
Term
True
Definition
[True or false] The most expensive television time is known as "prime time."
Term
False
Definition
[True or false] A broadcast licensee is not protected by Freedom of Speech.
Term
False
Definition
[True or false] Syndicated programming is an insignificant factor in television programming.
Term
True
Definition
[True or false] Commercialization of American broadcasting began in 1922 on radio station WEAF.
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