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Bricks-and-mortar Business |
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A business that has a material presence such as a storefront, storage facility, office space, manufacturing facility, or other tangible location where potential customers can actually walk in and interact with employees |
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The unique name that identifies an internet site |
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A directory of domain names organized under the familiar domains “.com,” “.gov,” “.org” |
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an individual willing to take the risk of investing time and money in an electronic business that has the potential to make a profit or incur a loss |
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the act of managing an electronic enterprise that has the potential to make a profit or incur a loss |
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a system designed to prevent unauthorized access to or from a private computer network |
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Internet Corporation for Assigned Names and Numbers A private-public partnership that is responsible for managing and coordination the Domain name System to ensure that every address is exclusive and that all users of the Internet can find all legitimate addresses |
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Internet Protocol Address Exclusive address that every computer linked to the Internet has |
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A program that searches documents on the Internet for specified keywords and returns a list of documents in which the keywords are found |
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Internet Service Provider A company that provides access to the Internet for organizations and/or individuals |
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Internet networks inside a company not accessible to the public |
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Merchant account provider |
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A bank or financial institution that provides a means for accepting and processing credit card transactions over the internet |
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Online feature that keeps track of and records customers’ purchases as they are made without requiring the customer to go back and forth to an order form |
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Unsolicited “junk” e-mail sent to large numbers of people to promote products or services |
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Global address of documents and other resources on the World Wide Web |
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A business that does not have a material space designed to receive customers and transacts most of its business online |
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Software application used to locate and display web pages |
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A service that, for a fee, allows your company’s web page to be connected to the internet |
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describes how your company generates income or revenue The type of revenue model you choose will depend on the type of product or service you intend to sell |
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-The most basic revenue model -involves selling one product or related product line to customers who use your Web site as they would a print catalog |
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-Like magazines, TV Stations, and other media outlets, Web sites can sell advertising space as a source of revenue. -Only 3% of all advertising budgets is spent on Internet advertising -Most Internet advertising money is spent on Web sites that reach a vast audience. -Companies also pay for prominent placement on search engine’s search results |
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-Most magazines, newspapers, and informational services can earn income by selling advertising and subscriptions -Web sites also generate revenue by selling subscriptions, they are sometimes called e-zines. |
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-An affiliate program is a partnership in which you deliver your Web site’s customers to other online businesses, or affiliates, to buy their goods and services. -In exchange for bringing business to your affiliates, you receive a commission, or a percentage of the sales they make on that business. |
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Name sources of revenue in e-commerce |
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Subscriptions Licensing Ad sales Affiliate Program Product Sales |
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What are the two types of products you can sell through product sales? |
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-Products that you make (Sell at a higher price than they cost you to make) -Products that you buy (Sell at a higher price than you paid for them) |
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Give an example of an affiliate business |
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Amazon Example Amazon lets smaller stores sell on its site for a fee, and pays a fee to smaller sites that send customers to Amazon. Amazon pays affiliate Web sites a five percent commission on any sale they make for Amazon |
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What are three important things to remember when making a domain name for a website? |
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-A web host has been selected -The site loads quickly -Content is attractive and user friendly |
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