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the power to influence or direct people’s behavior or the course of events. It is a rule or directive made and maintained by an authority. |
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refers to “spontaneous verbal exchanges occurring in natural settings that are typically familiar to the interactants.” |
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Communication encourages individuals to achieve their goals or improve their behavior by providing inspiration or encouragement. It fuels people’s drive toward their objectives. |
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Communication makes possible the release or unloading of emotions, resulting in catharsis. It facilitates people’s expression of their feelings and emotions. It appeals to the listener’s feelings. |
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Information Dissemination |
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This is the fundamental function of communication, providing data, facts, and knowledge to help people understand situations, make decisions, and solve problems. |
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refers to the specific purpose or goal behind a message being conveyed. It explained why people communicate and how it serves different roles in various context |
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