Shared Flashcard Set

Details

JOMC 101 midterm 2
Basic media terms
21
Journalism
Undergraduate 1
03/30/2009

Additional Journalism Flashcards

 


 

Cards

Term
persistence of vision
Definition
when brain retains images for fraction of second after they leave field of vision -- req. for movies (~24 frames/sec)
Term
kinetograph and kinetoscope
Definition
early camera and device for showing motion pictures, invented by Thom Edison
Term
Bubble
Definition
low budget film that appeared in theaters, on cable, and on DVD on same day --aka universal release
Term
auteur
Definition
means "author" in French -- idea that movie made using the director's style
Term
Victrola
Definition
early hand-cranked record player
Term
Lee De Forest
Definition
invented the vacuum tube, considered one of the fathers of radio
Term
William Marconi
Definition
combined Morse code with Edison's electrical power to create wireless telegraph system and antenna
Term
Frank Conrad
Definition
engineer of Westinghouse, was first commercial broadcaster (out of his garage)
Term
AM
Definition
amplitude modulation, usually have poorer sound quality
Term
FM
Definition
frequency modulation, developed after AM under guidance of Edwin Armstrong
Term
Inventors of TV
Definition
Vladimir Zworykin - Russian immigrant at Westinghouse developed a circuit for transforming visual image into electrical signal.
Philo Farnsworth- developed similar system
Term
sweep months
Definition
Nov, Feb, May, and July -- when local stations use ratings to set basic ad rates for next 3 months
Term
ARPANET
Definition
early internet system -- developed by US Defense Dept. Evolved to Usenet, then CompuServe, the first general interest online service.
Term
Inventor of Internet
Definition
Tim Berners-Lee
Term
First radio station
Definition
9XM- out of Wisconsin, called b/c 9 was regional id, X for experimental, M for Madison.
Term
ionospheric skip
Definition
can pick up AM stations from far away at night
Term
payolla
Definition
when recording studios pay radio stations to play songs
Term
Triple Crown Entertainment, LLC
Definition
promotion company of girl who guest spoke
Term
most popular radio format
Definition
country
Term
DMA
Definition
designated market area. Biggest are: NYC, LA, Chicago
Term
stringers
Definition
independent journalists who are paid only for material used
Supporting users have an ad free experience!