Term
| visual information in the form of pamphelts or brochures should compliment the medical information and not the take the place of it. |
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Definition
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Term
| the oral and language and other pre-requisite skills include: |
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Definition
1. decoding-can the reader hear or read the words accurately?
2. literal comprehension-can the reader re-phrase in their own words?
3A. inference-action-what +how
3B. critical thinking-do i wan to use this
4. problem solving information-affective response |
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Term
| when planning a pamphlet: |
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Definition
•Identify resources
•Define the target audience
•Define goals and objectives
•Determine key concepts and messages
•Research the topic
•Develop an outline
•Identify the look and design |
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Term
| what do you take into concideration with making a pamphlet? |
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Definition
| reading level, audience input, needs, interests, and bhaviors relevnet to the audience. |
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Term
| what questions do you ask to define the goals and objectives? |
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Definition
•What is the purpose for creating this pamphlet?
•How does your pamphlet differ from other commercially-available pamphlets?
•Are you trying to change health behaviors and/or attitudes by your pamphlet? |
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Term
| what do you need your audience to know? |
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Definition
1. key concepts and messages
2.what do they need to know?
what concerns do you want to address based on misinformation or misconception about your drug and/or disease state? |
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Term
| when reaserching a topic, you: |
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Definition
•Do you know where to find the most current and accurate information?
•Have you included the most current and accurate information?
•How about some statistics relevant to the U.S.? To Texas?
•Should you include San Antonio-specific info? |
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Term
| what you need to consider when designing: |
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Definition
•Size- standard 8 ½ x 11 paper
•Font- age appropriate (atleast 12 pt), use sans serif
•Paper color- your choosing, but should look professional
•Paper weight, type- e.g. glossy, photographic paper
•Graphics- watch out for copyright infringement
•Reproducibility |
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Term
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Definition
•Information must be up to date and accurate
•Include 1-2 statistics related to the disease state/condition and reference these stats
•Information should be relevant and meaningful to intended audience
•Culturally, gender, and age appropriate
•Concise, clear and easy to understand |
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Term
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Definition
•Limit the content to vital information only
•If you want to address changes to behaviors, focus on this
•Don’t want just facts, but rather which actions should a patient take to improve their health in this area?
•Use concrete examples rather than abstract concepts |
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Term
| what to remember about reading level: |
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Definition
Reading Level
•Use a readability test
•Aim for 6th grade or less
Vocabulary/Use of Language
Things to avoid:
•Words with > than 2 syllables
•Medical jargon or technical words
•Abbreviations or unfamiliar acronyms
•Value-judgment words
•Negative words
•Contractions |
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Term
| organization involves watchcing your sequencing of information and: |
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Definition
•Place related information together (i.e. all drug info and all disease info)
•Bullets are preferred over long paragraphs
•Consider using short, explanatory headings and subheadings (bold face, different font and/or color) |
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Term
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Definition
Word Breaks
•Try not to hyphenate
•Try to left and right unjustify
Sentence Breaks
•Only at natural pauses
•Do not wrap around pictures
White Space
•Be careful with too much |
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Term
| in which direction does the eye read? |
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Definition
| start on the left most side and read going to the right, then go down diagnally from the right corner to the left tthen to the right again. |
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Term
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Definition
•Minimum of 2 graphics (must be good quality)
•Can use either clip art of royalty-free photos
•Avoid tables, charts and graphs that are too complicated
•Do not cut and paste tables, charts, and graphs- you will need to retype info so that these look professionally done and part of the pamphlet |
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