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Managing in a Global Environment
Managing in a Global Environment
30
Management
Undergraduate 3
08/21/2012

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Term
Globalization
Definition
the extent to which trade and investments, information, social and cultural ideas, and
political cooperation fl ow between countries
Term
market entry
strategies
Definition
Exporting, licensing,
and direct investing are called; because they represent alternative ways to
sell products and services in foreign markets
Term
exporting
Definition
the company maintains its production facilities within the home nation and
transfers its products for sale in foreign countries
Term
counter trade
Definition
A form of exporting to less-developed countries is called; which refers
to the barter of products for products rather than the sale of products for currency
Term
Global outsourcing
Definition
also called off shor ing, means engaging in the international division of
labor so that work activities can be done in countries with the cheapest sources of labor and
supplies. Millions of low-level jobs such as textile manufacturing, call center operations,
and credit card processing have been outsourced to low-wage countries in recent years
Term
licensing
Definition
a corporation (the licensor) in one country makes certain resources available
to companies in another country (the licensee).
Term
franchising
Definition
which occurs when a franchisee buys a
complete package of materials and services, including equipment, products, product ingredients,
trademark and trade name rights, managerial advice, and a standardized operating
system.
Term
Direct investing
Definition
means that the company is involved in managing the
productive assets, which distinguishes it from other entry strategies that permit less managerial
control.
Term
joint venture
Definition
a company shares costs and risks with another
fi rm, typically in the host country, to develop new products, build a manufacturing facility,
or set up a sales and distribution network
Term
wholly
owned foreign affiliate,
Definition
over which the company
has complete control.
Term
greenfield venture,
Definition
The most costly and risky direct investment is called a;which means a company builds a subsidiary from scratch in a foreign country
Term
International management
Definition
is the management of business operations conducted in more
than one country. Th e fundamental tasks of business management—including the fi nancing,
production, and distribution of products and services—do not change in any substantive
way when a firm is transacting business across international borders.
Term
infrastructure
Definition
that is, the physical facilities such a s highways, airports, utilities,
and telephone lines that support economic activities.
Term
Political risk
Definition
is defi ned as the risk of loss of assets, earning
power, or managerial control due to politically based events or
actions by host governments
Term
political instability
Definition
which includes riots, revolutions,
civil disorders, and frequent changes in government.
Term
power distance
Definition
means that people accept inequality in power
among institutions, organizations, and people
Term
uncertainty avoidance
Definition
means that members of a society
feel uncomfortable with uncertainty and ambiguity and thus support beliefs that promise
certainty and conformity.
Term
Individualism
Definition
refl ects a value for a loosely knit social
framework in which individuals are expected to take care of themselves
Term
Collectivism
Definition
means a preference for a tightly knit social framework in which individuals look after one
another and organizations protect their members’ interests
Term
Masculinity
Definition
stands for preference for achievement, heroism, assertiveness,
work centrality (with resultant high stress), and material success
Term
Femininity
Definition
refl ects t he values of relationships, cooperation, group decision making, and quality of
life.
Term
long-term orientation
Definition
found in China and other
Asian countries, includes a greater concern for the future and highly values thrift
and perseverance.
Term
short-term orientation
Definition
found in Russia and West Africa, is
more concerned with the past and the present and places a high value on tradition
and meeting social obligations
Term
high-context culture
Definition
people are sensitive to circumstances surrounding social exchanges.
People use communication primarily to build personal social relationships; meaning is derived
from context—setting, status, and non-verbal behavior—more than from explicit
words; relationships and trust are more important than business; and the welfare and
harmony of the group are valued
Term
low-context culture
Definition
people use communication
primarily to exchange facts and information; meaning is derived primarily from words;
business transactions are more important than building relationships and trust; and individual
welfare and achievement are more important than the group
Term
Ethnocentrism
Definition
which refers to a natural tendency of people to regard
their own culture as superior and to downgrade or dismiss other cultural
values, can be found in all countries
Term
Cultural intelligence (CQ)
Definition
refers to a person’s ability to use reasoning and observation
skills to interpret unfamiliar gestures and situations and devise appropriate behavioral
responses.
Term
Culture shock
Definition
refers to the frustration
and anxiety that result from constantly being subjected to strange and unfamiliar
cues about what to do and how to do it
Term
multinational corporation (MNC)
Definition
typically receives more than 25 percent of its total sales revenues from operations outside
the parent’s home country.
Term
bottom of the pyramid (BOP)
Definition
concept proposes that corporations can alleviate
poverty and other social ills, as well as make significant profits, by selling to the world’s
poorest people.
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