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Microeconomics 101
Thinking Like an Economist
13
Economics
Undergraduate 1
09/28/2008

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Term
economics
Definition
the study of how people make choices under conditions of scarcity and of the results of those choices for society.
Term
rational person
Definition
someone with well-defined goals who tries to fulfill those goals as best he or she can
Term
economic surplus
Definition
the economic surplus from taking any action is the benefit of taking that action minus its cost
Term
opportunity cost
Definition
the opportunity cost of an activity is the value of the next-best alternative that must be forgone in order to undertake the activity
Term
sunk cost
Definition
a cost that is beyond recovery at the moment a decision must be made
Term
marginal cost
Definition
the increase in total cost that results from carrying out of one additional unit of an activity
Term
marginal benefit
Definition
the increase in total benefit that results from carrying out one additional unit of an activity
Term
average cost
Definition
the total cost of undertaking n units of an activity divided by n
Term
average benefit
Definition
the total benefit of undertaking n units of an activity divided by n
Term
normative economic principle
Definition
one that says how people should behave
Term
positive economic principle
Definition
one that predicts how people will behave
Term
microeconomics
Definition
the study of individual choice under scarcity and its implications for the behavior of prices and quantities in individual markets
Term
macroeconomics
Definition
the study of the performance of national economies and the policies that governments use to try to improve that performance
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