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Midterm UCLA 106a
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111
Film, Theatre & Television
Undergraduate 3
02/03/2015

Additional Film, Theatre & Television Flashcards

 


 

Cards

Term
­The Zoetrope
Definition
: the illusion of motion
Term
Eastman Kodak 1888
Definition
Plastic Roll Film
Term
Eadwaerd Muybridge 1830­ 1904
Definition
Stanford > photographs of galloping horse
Term
Etienne Jules Marey 1830 ­1904:
Definition
capture flying birds > Chronophotographer (photographer
in time); mosaic camera; correspond with Muybridge
Term
Thomas Edison 1847­ 1931 & W. K. L. Dickson 1860­ 1935
Definition
> bringing film into the
commercial market
Term
Edison's contribution to film(literal)
Definition
­ Edison files with patent office (do he hadn’t invented anything yet); Eastman
visits and gives Edison samples of his plastic roll film (17mm in width ­> too high res, D.
changes format to 35mm, also puts sprocket holes into film stock)
Term
1892­1901 ­ The Black Maria
Definition
The Black Maria (one room shack: black on the outside, glass windows to direct
sunlight, building could be rotated on pivot to catch the sunlight)
Term
1894 ­ Kinetoscope
Definition
1894 ­ Kinetoscope (one­person, peep­show cabinet) offered for sale > commercial use only:
bought by ppl owning penny arcades; store­front Kinetoscope parlors; films last less than a
minute, single shot, single perspective > films could be ordered through mail
Term
Lumiere Cinematographe: Auguste 1862­1954, Louis 1864­ 1948
Definition
acquired Kinetoscope,
created camera/and projector in one > Cinematographe: hand­cranked (easier to
transport/handheld camera, allows outdoor filming) > created strong want for their product:
project films to large audience (they didn’t invent projecting images in darkened rooms: magic
lantern > slide projector/still pictures; common toys sold in late 1900­century and used for
speeches/lectures)
started projecting films in Grand Cafe basement > huge success2
­Edison started working on projector after Lumiere’s success (1896) > projects in vaudeville
houses, brings film into mass entertainment
Term
­mass entertainment before cinema
Definition
traveling theater groups, medicine/minstrel shows,
19th century industrial revolution/growth of cities: opera, Broadway plays, classical concerts
for the elite; salon entertainment & Burlesque shows for working class men; P. T. Barnum
dine­in museum (oddities), 1880 introduction of vaudeville for middle­class
Term
1895 December ­ Dickson
Definition
creates American Biograph Co.
The Mutoscope: reinvented camera to avoid patent infringement; 70mm films (better quality) >
Edison begins lawsuit
Term
­ Blackton (1875­ 1941) founds Vitagraph
Definition
(borrowed camera from E, improved upon it &
gets patent; also sued by E); 1898 starts making war films: revival of interest in film due to
French ­ African War
Term
Georges Melies (1861­ 1938):
Definition
narrative storytelling,
fantasy films; 1895 ­ attends first Lumiere show, creates Star Films: starts making trick films
(magicians) but quickly moves on to more elaborate productions (multi­shot narrative film),
1902 Trip to the Moon; myth: created special effects by accident
Term
Edwin S. Porter 1870 ­1941
Definition
Filmmaker at Edison 1898­1909 > E wants him to create an
American Trip to the Moon > Jack and the Beanstalk (1902)
Life of an American Fire Man (1902): first close­up, multi­perspective, The Great American
Train Robbery (1903): crime picture/western, shot on location, with real horses/train, starts
Nickelodeon era, one reel narrative films; huge success
Term
The Nickelodeon Era:
Definition
­Exhibition: converted store/theater, seats 75­3003
­low admission price, 5­10 cents
­one­reel subjects: topicals, westerns, melodramas
­frequent change of program
­films rented from distribution exchanges > development from mail­order films to distribution
exchanges (production, distribution and exhibition); central booking office set up by exhibitiors
(movie houses still don’t buy films, rather they rent/exchange them)
Term
Edison, Biograph, Vitagraph:
Definition
after 1904 growing demand, majority of films comes from Europe; American companies
found production units that turn out 1­2 reels per week
­shift to fiction film: before Great Train Robbery mostly actualities, topicals etc > by 1907 90%
of the films produced are fiction films > shift due to demand of audience
­production units: dedicated to filming films all year around
Term
­”Ben Hur” copyright case 1907­11
Definition
Kalem Company produces 10 min version of “Ben Hur”:
holders of the theatrical rights sued Kalem, trial went to supreme court which decided that
films fall under copyright law
> studios realized that they needed professionals to develop scripts and understand copyright
issues: screenwriters become part of film companies
Term
Early Production Companies:
Definition
­Edison’s patents gave him full control of camera technology, even though B and V had their
own patents, Edison sued them repeatedly
­still more demand than supply: new companies are founded > set up shop away from NY and
Edison
Term
e.g. Lubin (Philadelphia):
Definition
pirated films, reshot Great Train Robbery
Term
Broncho Billy created Essanay (Chicago)
Definition
specialized in Westerns and comedies
Term
Selig (Chicago)
Definition
early animal and nature pics (owned a zoo), sent filmmakers out to film
scenic backdrops of Western US; none of the films survive, but Selig was the first to film in
SoCal
Term
George Kleine (Cleveland)
Definition
signed small European companies and brought their films to US
Term
Gaumont:
Definition
female producer Alice Guy
Term
The Motion Picture Patents Company: “The Trust” (1908)
Definition
Edison realizes he can’t fulfill
the demand for films by himself, but proposes licensing idea to collect royalties
Edison, Biograph, Vitagraph, Selig, Essanay, Lubin, Kalem, Kleine, Star (Melies), Pathe,
Eastman Kodak
> lawsuits dropped, Edison gets most of the royalties; group monopoly/ kartell (inspiration
Rockefeller’s Standard Oil, Union Pacific Railroad, AT&T)
­strong forces against monopolies: Roosevelt and Republicans > William Howard Taft breaks
up Standard Oil monopoly; Populus/Democrats were anti­trust as well4
> Sherman Anti­Trust Act
Term
Independent Moving Picture Company (IMP): Carl Laemmle (1867 ­1939)
Definition
to
differentiate his product from Edison he creates film star > Florence Lawrence (The Biograph
Girl), Laemmle signes her with IMP; public relations stunt: Lawrence supposedly run over by
street car while on publicity tour (“We nail a lie.”)
Term
MPPC forms the General Film Co
Definition
first nationwide
distributor); Trust bought 58 out of 69 distributing companies, 10 went out of business, but
one didn’t want to sell out ­­­ FOX
Term
William Fox
Definition
Greater New York Film Rental Co: Fox (1879­1952) > Edison cuts off supply to
Fox; Fox realizes in order to guarantee supply he has to produce films; also Fox sued Edison
> Department of Justice investigates and files own lawsuits against trust → 1917 Final US
Supreme Court ruling against the Trust, companies that were part of the Trust fall apart but
Fox and Universal still exist
Term
D.W. Griffith (1875­ 1948):
Definition
first famous filmmaker, credited with solidifying cinematic
language
> 1875 born in Kentucky > aspired to screenwriting job, becomes actor instead e.g. Rescued
from an Eagle’s Nest (Edison, 1907); applies for job as head of production for Biograph
(1908­1912): responsible for 100 films per year (2 films per week, one directed by him >
allows him to develop his filmmaking style)
Term
Griffith Cont'd
Definition
first film director (supervises production not camera technicians): long
shot, medium shot, close­up; moving camera > breaks with stage tradition; doesn’t invents
any of these techniques but incorporates them into coherent whole
­credited with inventing film editing (pace, editing for meaning, complicated patterns)

­social commentary and big themes: not just trivial entertainment for the masses; preachy
The Girl and her Trust (1912): chase­rescue, cutting between different locations, romantic
story as a backdrop, action story
Term
The Birth of a Nation (1915)
Definition
2 ½ hours, first world­famous
landmark motion picture, Griffith is now the most famous filmmaker of its time; most
successful film of its time but causes controversies; costs $700.000; civil war and aftermath
(50th anniversary); source material: Thomas Dixon’s The Clansman > white supremacist with
Southern perspective on Civil War

­critique: rewriting of history from Southern perspective, Griffith = liberal, pro­union,
pro­working man, pro­prisoners rights, pro=womens rights → didn’t understand why he was
being criticized; film was shown in the White House for Wilson (who used to be a historian)
Term
Intolerance (1916)
Definition
response to his critics; super­spectacle, set in 4
different periods of history to depict intolerance/prejudice throughout the ages (Babylon,
Passion Play, France/Huguenots, present day/union strike); failure (G loses all the money he
made with Birth of a Nation); Griffith was never given that much freedom again; not clear why
the film was such a failure, potential explanation: pacifist message of the film that was
out­of­touch with American reality (involvement in WWI)
Term
exhibition:
Definition
The Deluxe Theater (new generation of movie theaters instead of converted
store fronts/Nickelodeons) e.g. The Strand, NY 1914 → admission $1­2; capacity up to 6000;
features with live music, accompanied by short films; weekly change of program; picture
palaces were labor intensive >< Nickelodeons; extras: printed programs, orchestra concerts in
intermission = whole evening of entertainment
Term
Paramount:
Definition
nationwide feature film distribution
­ 1914 W.W. Hodkinson (had worked for the Trust & General Film Company before) >
first with distribution system; distributes Zukor’s and Lasky’s films
­ 1916 Zukor & Famous Players Lasky merge production and distribution > Zukor wants
to merge with Hodkinson (who didn’t want to because of his experience with Edison,
feared that the quality of the films would go down); Zukor goes behind Hodkinson’s
back and buys up his debts; takes over Paramount > begin of vertical integration
(distribution and production together)
Term
vertical integration
Definition
(distribution and production together)
Term
block booking:
Definition
maximize profits; theater had to book all the films produced by the
studio; guaranteed that every movie was exhibited
Term
Birth of Hollywood
Definition
“350 Sunny Days a Year” (guarantee year­round film production)
­ variety of location
­ inexpensive property: NY was most expensive area; studios need huge amounts of
land
­ open shop town: NY was most unionized town; almost no unions in LA
­ distance from NY: get away from Edison and the Trust; Independents were leaders of
move to Hollywood; first film shot in H > Squaw Man (1913, Cecil B. DeMille)
­ “Hollywood”: gradually film production becomes centered in Los Angeles; Hollywood
means all the other parts of LA but is known as the center of the film industry
Term
Film d’Art
Definition
France
Term
Spectacular Features ­ Italy >
Definition
before WWI beginning of feature film business in Europe, in
France construction of Deluxe Theaters e.g. Gaumont­Palace, Paris (opened 1910); Italian
films mostly historical epics (Caibira, Quo Vadis)
> Kleine had rights for Italian features that lasted 1­2 hours; couldn’t put them in
Nickelodeons because they were too long, took them as special road show engagements >
hired orchestra, charged admission price of up to $1, special events
Term
Adolph Zukor
Definition
brings feature films to US > Hungarian, started to run Nickelodeons, realizes
potential of longer films; multi­reel film Oberammergau Passion Play > Zukor presented film
as special event; acquires rights to Queen Elizabeth (1912) with Sarah Bernhardt (Film d’Art
Company): 45­60 mins; Zukor creates company Famous Players in 1912 > shows film around
the country
Term
Mary Pickford
Definition
had appeared
in Biograph films, returns to Broadway to legitimize herself, Zukor puts her in one film per
week, she becomes the first movie star!!!!!!
Term
Thomas Ince & The Studio System
Definition
what puts Hollywood on the map is studio system as
mass production; goal = 50 films per year; cost­efficient production
­ factory/mass production system: influenced by Ford assembly line (rage by 1910s);
departmentalization of labor
­ significance of screenplay to make film production more efficient; screenplay =
blue­print for movie; coherent narration and producer could control costs beforehand
­ beginning of division of labor: job descriptions still exist, were carefully outlined during
that period; paid at different rates
­ by the end of the 1910s studio system is established and runs smoothly
­ Hollywood films take over European screens: WWI disrupts film production in Europe
& wipes out EU rivals; end of the war → EU companies try to re­establish domestic
production but studio system has already been established; studio system is more7
efficient; huge market for films domestically; broad­based US culture had wide appeal
→ films were catered towards mass audience (which also made them appeal to EU
audiences)
___________________
Term
Mary Pickford 2(1892­ 1979):
Definition
Girl with the Golden Girls, story­book characters (Rebecca of
Sunnybrook Farm); Zukor’s Famous Players, before that Broadway actress, Victorian ideal;
star persona: young ingenue; married Douglas Fairbanks (estate: Pickfair); imitation Mary
Pickfords at other studios; United Artists
Term
Theda Bara (1885­ 1955)
Definition
: first screen vamp (=vampire = draining men of their sexual
powers); marketing centers on sexual/deathly quality; A Fool there was (Frank Powell, 1915)
→ “Kiss Me My Fool”; played great seductresses of history (Salome, Cleopatra); 90% of her
films are lost today; name = anagram for Arab Death
Term
William S. Hart (1864­ 1946)
Definition
First Western Star
Term
Charlie Chaplin:
Definition
with brother Sydney Chaplin in Fred Karno Comedy Troupe; December
1913 Chaplin joins Sennett & Keystone; creates Tramp character: bottom of the society, outfit,
acrobatic physical skills; most popular comedian working → leaves Sennett; becomes
complete filmmaker (even writes his music); signs with Essanay in 1915; 1916 Mutual: makes
almost $1 Million per year; 1917 La Brea studio (still exists); 1918 First National; 1919
co­founds United Artists with Pickford, Fairbanks and Griffith
Term
Mack Sennett (1880 ­1960)
Definition
Keystone Studios: Slapstick Comedy; started out at Biograph
with Griffith; founded his own studio in 1912; short comedies (one reel); Chaplin’s Tramp;
Fatty Arbuckle; Bathing Beauties; formaliac comedies
Term
First National
Definition
(first theater owners/exhibition): Pickford, Chaplin made films for FN
(establishes presence in Hollywood); realize that they need steady stream of films; studio in
Burbank (later Warner); add distribution; are fully vertically integrated studio
Term
Loew’s Inc ­ MGM: Marcus Loew
Definition
(theater owner → nicest movie houses in NY, hugely
profitable) > created his own company by buying Metro Co, employs Louis B. Mayer as studio
boss and Irving Thalberg as head of production (both had worked as Metro before); also buys
Goldwyn Company (founded by Samuel Goldwyn is ousted from new company; creates new
company also named Samuel Goldwyn even though MGM sued him; independent production
company → his son sold company in 1997 to MGM ­ AGAIN); MGM pics run in Loew’s
theaters (other theaters named after studio)
Term
MGM
Definition
born as a huge conglomerate; by the end of their first year they had 2 huge
successes Ben Hur and The Big Parade (first pic to deal with aftermath of WWI)
Term
The Dream Factory:
Definition
Paramount: vertically integrated
➔ First National
➔ MGM
➔ Universal
➔ Fox
➔ United Artists
Term
Douglas Fairbanks
Definition
he­man: creates swashbuckler genre with The Mark
of Zorro (Frank Niblo, 1920); every year he would play one athletic hero (e.g. Robin
Hood; The Thief of Bagdad); physical prowess; mix of comedy and action
Term
Rudolph Valentino (1895 ­1926)
Definition
different approach to masculinity; Great Latin Lover:
slick, mediterranean good looks; born in Italy; The Sheik and The Four Horsemen of
the Apocalypse (both 1920) made him a screen idol > makes Tango popular; dies at
1926 rather suddenly; legend: women committed suicide after hearing about his death;
burried in Hollywood Forever Cemetery
Term
Clara Bow
Definition
flapper star; It girl (named after her 1927 hit film); difficulty transition to
sound films
Term
Greta Garbo:
Definition
I want to be alone (reclusive star; retired in 1941, never returned to the
screen even though he was offered film roles)
Term
Tom Mix
Definition
1920s Western star; handsome star (different from Hart’s more sober
characters); Tony ­ The Wonder Horse
Term
Lon Chaney
Definition
Man of a Thousand Faces; disguises, masks and prosthetics; his films
can be seen as precursors of horror genre; Phantom of the Opera (1925), The
Hunchback of Notre Dame (1923), The Unknown (1927)
Term
Charlie Chaplin
Definition
The Kid (Chaplin, 1921) = first comedy feature;
perfectionist: a movie every four to five years; paternity suits; leaves US after Red
Scare; had the rights to his films & reissued his films; exile in Switzerland
Term
Buster Keaton (1896 ­1966)
Definition
acrobatic slapstick routines; part of his parents
vaudeville act (famous for taking falls); name Buster was coined by Harry Houdini
(actually named Francis); performed with his parents from age 3­21 until Fatty
Arbuckle (Vaudeville star turned Hollywood comedian) convinced him to come to9
Hollywood, Arbuckle took him to the set, works with Arbuckle for 3 years, starts
making feature films in the mid­1920s; also becomes auteur­filmmaker (in charge of
the whole production); outcast trying to adjust to society (<> Chaplin is anti­hero in
Victorian setting); novelty machinery; signs with MGM in 1928 → Keaton’s films at
MGM are successful, but he’s creatively stifled, becomes alcoholic; sobers up in the
1950s, small roles in commercials and TV; didn’t keep the rights to his films, so his
films weren’t widely shown, around 1960s his films are rediscovered
Term
Harold Lloyd
Definition
made more films than K and C together; all­American boy
but also nerd (glasses); kid of the modern era: films set in big cities, universities etc;
Safety Last (1928): dangling from clock; prop bomb incident: Lloyd lost half of his hand
(prosthetic hand that he never revealed to the public); decent transition to sound but
by the late 1930s he retired (had saved his money and lived very comfortably)
Term
Erich von Stroheim
Definition
opposite of DeMille: trying to push the envelope
but his films weren’t very successful even though they were extremely innovative; all
his films are too expensive, too long, too adult; e.g. Foolish Wives (1922), Greed
(1924), The Wedding March (1928), Queen Kelly (1929); perfectionist who often
looses control over his productions (Greed → MGM recuts the film and releases it
without the director’s consent); doesn’t compromise with the system
Term
King Vidor
Definition
) and
low­budget art films (The Crowd 1928) → one for them, one for me
Term
Lois Weber
Definition
starts out as actress; but also makes films that are preachy
and not very successful e.g. Where are my children? (1916)
Term
­Edison Kinetophone
Definition
not synchronized with images, too expensive
Term
­1907 Audion Tube → Lee De Forest → Phonofilm:
Definition
optical sound on film; studios aren’t
interested (why fix it, if it isn’t broken?) & argue that De Forest wouldn’t be able to
manufacture enough equipment to equip all the theaters, sells his company
Term
­AT&T
Definition
monopoly of telefon corporations by the late 19th century; bought Western Electric
(Bell Labs) → limitation for telefon distances (sound signal faded out); 1914 AT&T buys De
Forest’s amplifier system (for $1 Million) > long­distance calls; sound on disc (still studios
aren’t interested)
Term
Warner Bros
Definition
Harry, Jack, Sam and Al Warner; started out as
Nickelodeon owners; then anti­German film that becomes a success; film series around
Rin­Tin­Tin (German shepherd); John Barrymore films bring class to Warner productions;
Investment Bank Goldman Sachs & Waddill Catchings invest in Warner (are interested in
well­run, small company that might bring in profits); also bought LA radio station (KFWB) →
Sam Warner was put in charge to manage radio station, was introduced to synchronized
sound by radio technicians > tries to get his brothers on board, argues that theater musicians
are more expensive than investing in sound system/equipping their theaters → Warner and
AT&T sign exclusive deal > Vitaphone: experiments with sound in NY; Don Juan (August 6,
1926) first film with recorded soundtrack & sound effects (sound on disc), 8 synchronized
sound shorts, speech by Will Hays (the Czar of Hollywood) introducing Vitaphone technology
to the public > not huge smash hit; s
Term
Warner Bros Cont'd
Definition
Warner decided to make talkies (singing sequences): acquired broadway play The Jazz
Singer; start building sound stages; try to hire George Jessel, but have to settle on Al Jolson
(minstrel shows, blackface, burlesque, vaudeville headliner, recording artist, Broadway
career); film becomes a huge success; first sound film but actually only contains singing
scenes and one scene of synchronized dialog; premiere: October 6, 1927 (Warner Bros.
found out about their brother Sam dying on the operating table the day before); smash hit;
Warner realizes that ppl want dialogs, put out 1 and 2 reel talkies shortly after
> Feb 1928: studios sign with AT&T and Western Electric/ERPI → conversion to sound films
begins
Term
Warner Bros Cont'd 2
Definition
­Warner tries to stay ahead of the curve by releasing an all­talking movie: The Lights of New
York (1928) → terrible film; problems adjusting to new technology; The Singing Fool (1928):
next Jolson feature > $ 3 admission (50% raise); biggest financial success of its era
1928 films ­ 220 silent, 74 sound
1929 films ­ 38 silent, 252 sound
Term
Fox Movietone
Definition
Fox Case optical sound on film
April 30, 1927 Movietone News premieres → Fox tries to compete against Warner by offering
audience something different = newsreels with sound; May 20, 1927 Lindbergh flight
(breaking news that are edited into Movietone News); star­driven approach; establishes itself
as best newsreel
Term
Radio:
Definition
­1895 Guglielmo Marconi (1874­1937) > invents wireless telegraph (sets up offices to send
wireless messages), starting out as physics project while he’s still in high school (recreated11
Heinrich Rudolf Hertz’s experiments): used in WWI for research, training, military use
(communication between ships at sea)
Term
­General Electric, Westinghouse, AT&T
Definition
pick up technology and try to make it popular (aka
financially successful), 1919 Radio Corporation of America (RCA) is founded; 1920 Dr. Frank
Conrad (8XK1916) sets up private radio station, huge success, KDKA Pittsburgh = First
Broadcast Station; also used for commercials; great toy with a future…
Term
1922 Toll (commercial) broadcasting
Definition
(telephone companies offer equipement > inspiration for
radio station: AT&T sets up radio station for everyone to use, as long as they provide the
content → radio commercial as way of making money); 1922 Network radio → nation­wide
coverage (using the the same wires set up for telephones)
Term
RCA Photophone:
Definition
own soundsystem (because AT&T had made a deal with all the other
studios) → optical sound on film; FBO: Kennedy’s Film Booking Office (distribution), Pathe
American (production), Keith­Albee­Orpheum (theater chain) and RCA (technology for
synchronized sound systems) band together to form vertically integrated studio; RCA RKO
NBC RCA­Victor lead by David Sarnoff
Term
October 1929 ­
Definition
STOCK MARKET CRASH → most studios are built on paper money;
Fox’s indictment (jail)
Term
Sound Film
­changes in production:
Definition
static camera (camera was too loud and heavy to be moved around:
camera booth & hiding the microphones behind props) → like filmed stage plays; by 1930s
housing for cameras was developed, thus the camera could be moved around the set; boom
microphones, and multiple microphones; conversion of stages to sound stages (sound and
light proof); early sound films: by 1929 directors start to experiment with sound e.g. Love
Parade (Lubitsch, 1929), The Virginian, City Streets (Mamoulian, 1931); used Broadway
performers e.g. Marx Brothers
Term
Sound Film
change in exhibition:
Definition
US theaters wired 1926­1931; AT&T wired all theaters, started with big
first­run theaters, then moved to suburban neighborhood theaters etc
Term
Sound Film
­changes in Hollywood:
Definition
hiring of sound personal, stage directors to supervise dialogs, vocal
coaches, composers, songwriters; early sound stars → most silent stars made the transition12
but others didn’t (Clara Bow, foreign born stars: Emil Jannings → went back to Germany;
Garbo still acted in silent films until 1929, first sound film Anna Christie cements her position
in Hollywood); also studios hired Broadway actors: Spencer Tracy, James Cagney, Humphrey
Bogart, Bette Davis; special cases: Al Jolson = limited film career, moved on to radio
Term
→ early sound genres:
Definition
musical e.g. The Broadway Melody (1929) won first best picture
Oscar; big revues (photographing stage plays); mid­1930s: Busby Berkeley (at Goldwyn &
Warner Bros) => geographic patterns e.g. 42nd Street (1932), Footlight Parade (1933); Fred
Astaire &Ginger Rogers
­ gangster films: Little Caesar (Mervyn LeRoy, 1931), Scarface (Hawks, 1932) → genre
ended when the production code was implemented
Term
­1930’s Depression and New Deal
Definition
novelty of sound lasts until 1931, box office plummets
after, by 1931 almost every company is losing money (exception: MGM and Columbia); by
1933 half of the companies are in receivership or bankruptcy (Stock Market Crash 1929)
Term
­1930’s Depression and New Deal
exhibition
Definition
candy counter: food sales in theater; mass production of paper cups allowed for the
sale of sodas (before: glass bottles constituted risk); magic movie food: popcorn →
could be sold in paper bags (cheap), bag cost the theater 2 cents, could be sold for a
nickel; smell draws in customers (snacks bring in the biggest revenue; diversified
food­sale places); Loews’ didn’t instigate food sales in their theaters until 1940s
● the double bill & the B­movie: 2 for the price of 1 (started in lesser­run theaters in New
England); first­run theaters still showed only one film; Hollywood hated this idea,
because they would need to produce twice as many movies (even though they were
already broke); couldn’t afford to top­quality movies: one “A” and one “B” movie
(cheaper, no stars, shorter, recycled plots/sets/costumes; cheapest genres: westerns);
Hollywood majors made “B” movies but most of them were made by minor studios
(Universal, Columbia were delegated to make these films)
● half­price nights, giveaways, prices → didn’t work that well
Term
National Industrial Recovery Act, National Recovery Administration, Code of Fair Practices:
Definition
Hoover didn’t propose any solution to depression, Roosevelt proposed governmental
solutions → intervene in American economy: Recovery Act Administration ­ traveled around
the country and tried to find solutions for every individual business sector; in Hollywood Code
included block­booking but tried to ban double­bill; Majors dictate Code of Fair Practice
Term
­Hollywood in the Depression
Definition
bankruptcy and receivership for Paramount, Fox, RKO,
Universal; strategies: All­Star­Films (e.g. Dinner at Eight 1933); biggest cost: stars → studios
decided to instigate 50% pay cut for above­the­line personnel → personnel founds guilds and
unions because Academy of Motion Picture Arts and Sciences didn’t help them to negotiate
their interests > Screen Actors Guild, Directors Guild, Writers Guild (battle for recognition was
a very long one: their demands were too high; too many radicals → blacklist during Cold War)
­exploitation (sex and crime) as reaction to Depression
Term
Mae West & Censorship
Definition
in order to draw in the audience Hollywood focusses on adult
themes; Paramount hires West: former Vaudeville star, Broadway plays e.g. Sex (was
arrested 3 times on the stage for obscenity); 1932 Hollywood contract: She Done Him Wrong13
(based on her Broadway play Diamond Lil’), I’m no Angel (both 1933) → both are hugely
successful; frank presentation of sexuality, wrote all her own material
Term
Catholic Legion of Decency =
Definition
evaluation of
films, C­rating (film was condemned, Catholics were discouraged from seeing these films);
­attacks on Hollywood were nothing new:
Term
National Board of Censorship
Definition
before Hollywood, established by Edison;
self­censorship to forestall outside censorship and government regulations
Term
critique of Hollywood community during the Roaring 1920s:
Definition
Hollywood is hit by series
of scandals → William Desmond Taylor (1872­1922): prominent director was gunned
down in his house, suspicion falls on Mabel Normand and Mary Miles Minter, no one
was ever convicted; Wallace Reid (1891­1923): by late 1910s established himself as
All American He­Man, after injury he became morphium/heroin addict; Roscoe “Fatty”
Arbuckle (1887­1933): biggest celebrity scandal, started out with Sennett, one of the
most successful comedians in Hollywood while working for Paramount, 1921 SF trip,
starlet Virginia Rappe dies of internal bleeding → Hearst prosecutes him in his
newspapers, Arbuckle was tried for manslaughter, was acquitted but his career was
over
Term
MPPDA:
Definition
Will Hays job was to clean up Hollywood and lobby in DC against government
legislation; Radio Act (Federal Radio Commission) was studio moguls nightmare;
casting couch issue is the first topic that Hays addresses → creates Central Casting
Agency; list of content regulations (Don’ts and be carefuls): vague regulations for
glorification of sex and crime
Term
“Don’ts and be carefuls” into more specific Production Code;
Definition
some studios
didn’t follow the guidelines (Paramount); Legion of Decency is created to formalize
opposition to Hollywood films → Hollywood studios are afraid of boycotts, realize that
they have to cave in; in order to allow for negotiation room Hollywood employs Joseph
A. Breen (who represents the Legion of Decency), Production Code Administration
Term
(PCA)
Definition
under Breen reviews every part of the film production to make sure they adhere
to the Code; films have to receive seal of approval
Term
changes in film production after inauguration of Production Code Administration:
Definition
No. 1 female at the box office in 1933/4 is Mae West, No. 1 at the BO in 1935/6 is
Shirley Temple
Term
Production Code Administration:
general principles:
Definition
films shouldn’t lower the moral standards of the audience; law
shouldn’t be ridiculed
Term
Production Code Administration:
no sympathy for criminals;
Definition
; brutal crimes/alcoholism/methods of crime/smuggling/drug
trafficking shouldn’t be depicted in detail; no adultery (low forms of sexual encounter);
use of firearms should be restricted to essentials (machine guns); adultery should be
portrayed negatively; restriction for length of kissing and scenes of passion;
seduction/rape can never be used as topics for comedy (but also shouldn’t be depicted
in detail); no white slavery/miscegenation/ sex hygiene/ venereal diseases/childbirth/
perversion; no toilet and bathroom humor; obscenity in word/gesture/song/suggestion
and profanity are forbidden; nudity is not permitted, no un­dressing scenes, dances
with suggestive movements are forbidden; religion shouldn’t be ridiculed; treatment of
bedrooms should be treated with delicacy (separate beds); use of flags should be
respectful (the same goes for nations and political leaders); brutality/police
brutality/prostitution/surgical operations shouldn’t be shown
Term
Hollywood: The Big Five
Definition
(Paramount, MGM, 20th Century Fox, Warner Bros, RKO)
­vertically integrated companies: production, distribution and exhibition
­Federal Government would break up oligopoly of the studios (Anti­Trust Act)
Term
Hollywood: The Big Five cont'd
Definition
Big 5 owned regional first run theater chains (15% out of all the theaters, but 75% out of all
the first run theaters: fate of the film is determined by the first run)
→ Big 5 cooperate to reach national audience, theater chains were regional so studios had to
share their films to fill screens (theaters required 100+ films/year; big studios made only 50
films per year) > collaboration: no block­booking for the studios
Term
Little 3
Definition
Universal, Columbia, UA) supply “B” & independent films (symbiotic relationship
with the big studios)
Term
• Tom Mix Comedy
Definition
Westerns, cowboy films changed from very big moral messages to more young and fun; his horse was just as famous
Term
• Buster Keaton
Definition
Started off in Vaudeville comedy, semi-rival to Chaplin because of work in the same genre, did a lot of acrobatics “knock about acts” in Vaudeville, he couldn’t transition to talkies after joining MGM, and it caused him to become an alcoholic; his wife later cleaned him up and brought him back to the business to do ads and short in the later years of his life
Term
• Harold Lloyd
Definition
Comedian, similar genre as Keaton and Chaplin, known for his extended chases and the image of him hanging off a clock; was able to stay really rich throughout his life; blew off part of his hand while holding a hand bomb
Term
o Vitaphone
Definition
developed by AT&T
Term
Movietone
Definition
developed by Fox
Term
o Don Juan
Definition
First using Vitaphone with talking intro (not many people saw it because few theatres were wired for sound),
Term
Jazz Singer
Definition
First using dialogue, AL Jolson
Term
The Lights of New York
Definition
first all dialogue film
Term
o Optical signal
Definition
taking electrical signals from sound and convert to light signal and apply it onto film
 Developed by De Forest
 Most of Hollywood rejected it at first due to expenses
 Later brought back by Fox with Movietone
Term
o Amplification
Definition
problem of getting sound to work in entire theatre, issue solved and patented by Lee De Forest (Audion tube)
Term
o De Forest Phonofilm
Definition
optical sound system
Term
Double bill--during Great Depression
Definition
The price of one feature for two screenings
Popular among the public  companies had to deal with the popularity
Term
Mae West
Definition
Famous for her sexual based films and performances
Often up on trial and arrested several times for her excessive performances – obscenity
Term
William Hays
Definition
Hollywood decided to bring in William Hays to lead to MPPDA
MPPDA was initially used to distribute movies but it eventually decided to censor sensitive topics
Hays was a postmaster general
Do’s, Don’ts and Be Carefuls – warnings about sensitive topics that might irritate the public
Used Hays as a way to not get the government involved
Also created central casting – for a more systematic way of getting actors
Term
producer Hal Roach (1892­1992)
Definition
Lloyd and Roach worked their way up together, he
became his first producer; Laurel and Hardy comedy team (25 years); Our Gang film
series (later called Little Rascals): fully integrated
Term
director: Cecil B. DeMille
Definition
→ gigantic films, biblical epics, huge
topics/budgets, but his films don’t challenge the mores of their time (unlike Griffith);
biggest budget films at Paramount, tireless self promoter (radio show, column,
speeches), remains top director well into the 1950s; The Squaw Man (1914), The
Cheat (1915), The 10 Commandments (1923), King of Kings (1927)
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