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| basic template for final finished score |
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| turning points and changes in mood |
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| library that has music that fits any mood imagined |
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| songs used in commercials; music in advertisements |
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| buying media in which they insert advertising |
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| producer pays the bill, negotiates contracts and royalties |
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| played in specific stores to attract customers. played in phone during hold |
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| played in restaurants, shopping malls, supermarkets; goes un-noticed |
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| includes musical snippets of diff styles of music |
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| 1934-other transmission, digital streaming, has musical production team that makes elevator music. provides licensing/copyright, supplies music on airplanes. |
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| 1971-other transmission, digital streaming, has musical production team that makes elevator music. provides licensing/copyright, supplies music on airplanes. |
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| Cumulus, Clear Channel, and Citadel |
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| % of potential audience listening to that station |
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| divided by # that have radio turned on |
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| type of programming radio offers CHR |
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| Dept @ radio station that is responsible for everything heard |
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| how many minutes of ad sales mgr wants ran each hour. |
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| restating the artist just played |
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24 hour divided:
Morning Drive - 6am-10am
Mid Day 10-3pm
Afternoon 3pm-7pm
Nights 7pm-Midnight
Overnight Midnight to 6am
Wknds |
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| Launched in 2001; Sirius XM |
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| Buggles - Video killed the radio star, |
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| direct broadcast satellite |
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| writing music for visuals; film scoring-dramatic music |
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| Strength, Weaknesses, Opportunities, Threats |
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| ends the song, part you remember, necessary in marketing concept |
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| ends the song, part you remember, necessary in marketing concept |
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| person coordinating and overseeing everything for product |
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| genre/type of music played by radio station |
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| playing a song eery 2 hours or so |
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| pay for play, majors have independent ppl take care of this |
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| getting artist to do interviews, thank stations |
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| product makes one stop b/w record company and retailer; exists for indep. retailers |
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| manages racks/cds in a store; racks all music for big box retailers (best buy, Walmart, Target) |
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| selling overstock @ discount |
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retailer can return unsold CDs to record company back for credit
retailer gives sale price in return for a good position in the store |
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| listening to songs before purchasing |
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| what is sold at record stores, barcode not defaced |
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| National Assoc. of Recording Merchants |
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| monitor radio airplay of diff formats |
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| characteristics of consumer age, sex, religion, etc. |
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| crossover, appeal to pop, urban, country |
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Broadcast Data Systems
This system uses computers to listen to the large stations throughout the country. |
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Broadcast Data Systems
This system uses computers to listen to the large stations throughout the country. |
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| This system is similar in concept to BDS, but instead of using computers to listen, it uses people. |
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| uses proprietary digital fingerprinting and watermarking technology to monitor and measure music and advertisement airplay on more than 2500 commercial, non-commercial and college radio stations in over 150 US markets, real time, 24/7. |
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| tracks # of listeners listening to a certain radio station. |
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| digital rights management. used by hardware manufacturers, publishers, copyright holders and individuals to limit the use of digital content and devices. |
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| trying to make sure all elements used to market record are flowing together |
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