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Organizational Communication - Chapter 9
Organizational Communication Balancing Creativity and Constraint Sixth Edition - Chapter 9
31
Business
Graduate
05/04/2011

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Term
Competitive strategy
Definition
clear statement of why customers should choose a company's products or services over those of competing companies
Term
Competitor analysis
Definition
identifying whether a similar product or service is offered by other companies in nearby or remote locations or if any past attempts to offer the product or service have failed.
Term
Computer-assisted communication technologies
Definition
text, voice, and image transmission.
Term
Computer-assisted decision-aiding technologies
Definition
online management information systems, group decision support systems, information retrieval database systems, and expert systems or programs that provide technical information.
Term
Contingent view
Definition
Best supported by research. Effect of a given innovation depends on the context or situation in which it is adopted.
Term
Differentiation
Definition
highlighting the unique or special qualities of a company's product or service.
Term
Dystopian View
Definition
Communication technology as primarily benefiting an economic elite through the corporate colonization of the life world. Proponents are sometimes called "Luddites".
Term
High-performance practices
Definition
Things such as self-managed teams, employee empowerment, pay for performance, extensive training, extensive information sharing, and purposeful reduction in attention paid to status differences.
Term
Lowest-cost strategy
Definition
a commitment to offering a product or service at the lowest-possible price.
Term
Media richness
Definition
Number of multiple channels of contact afforded by a communication medium.
Term
Mediated interpersonal communication
Definition
Hybrid of social relationships.
Term
Neutral view
Definition
No significant effects on human behavior. People can be expected to behave in predictable ways.
Term
Organizational development (OD)
Definition
Purposeful facilitation of strategic systems change.

1. People still want to be inspired
2. People are more likely to support something they helped to create.
3. Actions still speak louder than words.
Term
Performance management
Definition
Any system that tracks and gives feedback to employees about how well they are accomplishing objectives tied to each of their key job dimensions.
Term
Progressive human resources management
Definition
Targeted selection, performance management, and training and development
Term
Skills
Definition
Technical and interpersonal skills.
Term
Staffing
Definition
Hiring practices, job assignments, and workforce in general.
Term
Stages of the business life cycle
Definition
Birth, Childhood, Adolescence, Maturity

Birth - developing strategy and finding a niche

Childhood - managing growth and development

Adolescence - Encounters stiff competition

Maturity - difficult challenge of renewal
Term
Strategic Alignment
Definition
process of modifying organizational systems and structures to support the competitive strategy.
Term
Strategic Thinking
Definition
collecting relevant environmental data and making conscious choices about organizational values, niche, and direction.
Term
Strategic positioning
Definition
selecting a strategy or purpose that distinguishes the organization from its competitors.
Term
Strategy
Definition
common purpose for all employees and stakeholders.
Term
Structure
Definition
Formal reporting relationships.
Term
Style
Definition
Management style and organizational culture.
Term
Superordinate goals
Definition
Broad outcomes that everyone in the organization is motivated to achieve.
Term
Synchronicity
Definition
Capacity of a technology to allow for cimultaneous two-way (or multi-way) communication.
Term
Systems
Definition
Flow of information through various media (phone, computers, meetings), the formal systems of operation (MIS), the informal operating procedures (cultural practices), and the informal connections among people (emergent networks)
Term
Targeted selection
Definition
systematic job-interview process through which selected company experts assess job candidates on the key dimmensions of each job.
Term
Total quality management (TQM)
Definition
company-wide, comprehensive effort to create a culture of quality.
Term
Training and development
Definition
Formal and informal efforts to develop employee skill.
Term
Utopian view
Definition
Information technology serves to equalize power relationships at work by bridging time and space.
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